Join this 30 minutes session to learn how successful partners uncover AI opportunities already present in their customer accounts, prioritize the right use cases, and move from AI conversations to real business outcomes, while remaining customer-focused and leveraging expert delivery support.
AI opportunities are increasingly becoming part of customer conversations. This session explores how VARs and MSPs can participate through Softura’s proprietary AI solutions: PULSE and FORGE along with scalable delivery support, without building a full internal AI practice.
Mark founded Softura in 2003 and has spent the last two decades building production software for mid-market and enterprise clients across manufacturing, financial services, and healthcare. Softura's offshore delivery model has shipped hundreds of mission-critical applications, and the company's 200+ engineer ODC in Chennai is the foundation that makes the FORGE economics work. Mark presents the partner program, the economics, and the 90-day activation path.
David Curran is the Channel Partner Manager – AI Practice at Softura, where he works with MSPs, VARs, and IT solution providers to help them identify AI opportunities, build profitable AI service offerings, and accelerate AI adoption through the Softura Partner Program. In this executive briefing, David will demonstrate how PULSE and FORGE help partners discover, prioritize, and deliver production-ready AI solutions for their existing customer base.
