Live Partner Briefing for VARs & MSPs

From AI Opportunities
to AI Revenue

Your customers are asking about AI. Learn how VARs and MSPs can build and scale AI services without building an AI practice from scratch.

Partner promise : You own the customer relationship. We are the delivery engine behind you and never sell directly into your accounts.

Date

Thursday,
19 November

Time

11:00 AM ET

Format

Live Partner Briefing + Q&A

Thanks for Registering.

See you on November 19

See what the partner opportunity could look like

With just client relationships, expanding into AI projects could generate recurring margin for up to 36 months without hiring a single AI engineer.

See real-world AI examples and follow the journey from AI opportunity to production. Explore how specific customer challenges can become practical AI solutions and how those solutions can be delivered through a partner-led model. Leave with a clearer path to identifying AI opportunities, shaping them into customer engagements, and building new AI revenue.

See how AI conversations become AI revenue

Your existing customer relationships can become practical AI opportunities and new revenue streams, without building an AI practice from scratch.

See how real-world AI opportunities move from idea to production through specific customer examples. Learn how VARs and MSPs can identify AI opportunities, shape them into practical solutions, and deliver them through the Softura Partner Program.

Meet your speakers
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Channel Partner Manager – AI Practice

Dave Curran

Dave Curran is the Channel Partner Manager – AI Practice at Softura, where he works with MSPs, VARs, and IT solution providers to help them grow their business by identifying AI opportunities, building profitable AI service offerings, and accelerating AI adoption through the Softura Partner Program. Having worked on the partner side of the business, he brings a practical understanding of how VARs and MSPs find opportunities and build profitable services relationships.

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Vice President, AI solutions

Balaji Kandaday

Balaji Kandaday is Vice President, AI Solutions at Softura, where he helps organizations modernize legacy environments and turn AI and emerging technology into measurable business outcomes. A senior technology executive and former interim CIO, he has led digital transformation programs across the United States, Europe, Asia, and Latin America, including turning a failing digital supply chain solution into a SaaS platform generating $2M in annual recurring revenue. In this briefing, Balaji will show how VARs and MSPs can package AI opportunities into engagements that move from initial assessment through implementation.

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